SOC 2020 code 3554Temporary Shortage List

Advertising and marketing associate professionals: Skilled Worker visa salary

For a Skilled Worker visa in SOC 3554 (advertising and marketing associate professionals), you need a salary of at least £41,700 a year: the general minimum, which is above this occupation's £33,400 going rate. New entrants, such as recent graduates, people under 26 or those switching from a Student or Graduate visa, need at least £33,400. It is on the Temporary Shortage List, so new applicants can be sponsored if their certificate is issued before 31 December 2026.

Minimum salary
£41,700
£21.38 an hour
Going rate
£33,400
For a 37.5-hour week
New entrants
£33,400
70% of the going rate, at least £33,400

What this covers

Job titles in SOC 3554 include: Advertising and marketing executives, Fundraisers, Market researchers (excludes interviewers).

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Live advertising and marketing associate professionals jobs at licensed sponsors

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LondonMarketingPosted 4 weeks agoVerified sponsor ✓ · A-rated
UnclearWhy?
  • No salary shown. This looks like Advertising and marketing associate professionals (SOC 3554) (a best guess from the job title), which needs at least £41,700.
  • This occupation is on the Temporary Shortage List, which ends on 31 December 2026.

Check the going rate for SOC 3554 →

A rough guide, not immigration advice. Check the rules on GOV.UK.

Questions about SOC 3554

What salary do advertising and marketing associate professionals need for a UK Skilled Worker visa?
For a Skilled Worker visa in SOC 3554 (advertising and marketing associate professionals), you need a salary of at least £41,700 a year: the general minimum, which is above this occupation's £33,400 going rate. New entrants, such as recent graduates, people under 26 or those switching from a Student or Graduate visa, need at least £33,400. It is on the Temporary Shortage List, so new applicants can be sponsored if their certificate is issued before 31 December 2026.
What is the going rate for SOC 3554?
The going rate for Advertising and marketing associate professionals (SOC 3554) is £33,400 a year (£17.13 an hour) for a 37.5-hour week. It must be pro-rated for other working patterns.
Can a new graduate be sponsored in SOC 3554?
Yes, if the job meets the new-entrant rate: at least £33,400 a year, which is 70% of the going rate and no less than £33,400. New-entrant rates can be used for up to four years in total.
Who decides which occupation code a job uses?
Your sponsor chooses the SOC 2020 code when it assigns your certificate of sponsorship. It must match the job's actual duties, not just its title.

Source: Immigration Rules Appendix Skilled Occupations and the Temporary Shortage List on GOV.UK, as of 13 October 2026. A guide, not immigration advice: PhD discounts, the Immigration Salary List and pre-April-2024 transitional rates aren't covered.